Ekonomika a management 2012/2

Intuice v manažerském rozhodování


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Kateřina Maňasová

Problematika intuice se v posledních letech dostává do popředí zájmu výzkumníků z řad psychologů, sociologů i ekonomů. I přes nejednoznačnost přístupů se všichni shodují v tom, že při rozhodování hraje důležitou roli. Porozumění jejímu fungování by mohlo vést k eliminaci chyb, které často doprovází právě důležitá rozhodování. ílem tohoto článku je podat základní informace o dosavadních výzkumech efektivity intuitivního rozhodování a podnítit čtenáře k dalšímu zájmu o tuto problematiku.

JEL klasifikace: D03

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